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August 20, 2025 | 10AM PT
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Celebrating the world’s best interactive demos

Got an interactive demo that'd make Stanley put down his crossword and applaud?


After our first season sent a winner to Paris (sorry Toby, still not invited), Demo Dundies season 2 is back to give your interactive demos the spotlight they deserve.



This time around, the stakes are higher, the competition fiercer, and unlike Kevin's famous chili recipe, your hard work won't end up on the office carpet. So channel your inner Dundie winner energy and show us what you've got!

What would
Michael Scott do?

He’d vote. Loudly. Emotionally. And maybe for himself.
You get one vote per category — choose wisely.
Step 1

Build a demo on Storylane

If you're new here, don't worry - you can build it for free. Get set go on building that winning demo!
Step 2

Nominate demo in desired category

You can participate in a maximum of 2 categories. Both entries can be of the same demo or different demo for each category.
Step 3

Bag brownie points with a video

Feeling lucky? Post a video on Linkedin saying why you're participating in Demo Dundies and what it'd mean to win. Don't forget to use #DemoDundies
Step 4

Sit back and wait to be crowned champion

Finalists in each category are chosen by an expert panel. Public votes then determine the winner in each category. Let the campaigns begin!
Whether you’re a Storylane customer or not.
Just make sure it's built on Storylane!
Nominate Your Demo
Best Welcome Screen
Best Storytelling
Best Pattern Interrupts
Best Design
Best Demo Collection
Most Innovative Use Case
Only one vote per category
Ignition
View Demo
Cast Vote
Voted
Only one vote per category
Cascade
View Demo
Cast Vote
Voted
Only one vote per category
Respond.io
View Demo
Cast Vote
Voted
Only one vote per category
MessageGears
View Demo
Cast Vote
Voted
Only one vote per category
MNTN
View Demo
Cast Vote
Voted
Only one vote per category
Rocketlane
View Demo
Cast Vote
Voted
Only one vote per category
Cactus Communications
View Demo
Cast Vote
Voted
Only one vote per category
Adthena
View Demo
Cast Vote
Voted
Only one vote per category
MNTN
View Demo
Cast Vote
Voted
Only one vote per category
Email Vault
View Demo
Cast Vote
Voted
Only one allowed
NiCE
View Demo
Cast Vote
Voted
Only one allowed
Auvik
View Demo
Cast Vote
Voted
Only one allowed
Cactus Communications
View Demo
Cast Vote
Voted
Only one allowed
Respond.io
View Demo
Cast Vote
Voted
Only one allowed
yasoon GmbH
View Demo
Cast Vote
Voted
Only one allowed
Talroo
View Demo
Cast Vote
Voted
Only one allowed
Tractable AI
View Demo
Cast Vote
Voted
Only one allowed
LodgeLink
View Demo
Cast Vote
Voted
Only one allowed
Zappi
View Demo
Cast Vote
Voted
Only one allowed
CodeSignal
View Demo
Cast Vote
Voted
Only one vote per category
Talroo
View Demo
Cast Vote
Voted
Only one vote per category
Goodwings
View Demo
Cast Vote
Voted
Only one vote per category
Collibra
View Demo
Cast Vote
Voted
Only one vote per category
CodeWalnut
View Demo
Cast Vote
Voted
Only one vote per category
Ignition
View Demo
Cast Vote
Voted
Only one vote per category
Go 1
View Demo
Cast Vote
Voted
Only one vote per category
Mopinion
View Demo
Cast Vote
Voted
Only one vote per category
Auvik
View Demo
Cast Vote
Voted
Only one vote per category
Rocketlane
View Demo
Cast Vote
Voted
Only one vote per category
CodeWalnut
View Demo
Cast Vote
Voted
Award Categories
Best Welcome Screen
Best Storytelling
Best Pattern Interrupts
Best Design
Best Demo Collection
Most Innovative Use Case
Best Demo Prompt
First impressions matter and yours should hit harder than Jim's best prank reveal. This category celebrates the opening screens that grab attention faster than Pretzel Day for Stanley.
Turning features into narratives that captivate better than Michael's "Threat Level Midnight" screenplay. This category rewards demos that weave compelling stories users actually want to follow.
Got a demo moment that stops users in their tracks like Dwight's fire drill? This award goes to the most creative way to break expectations and keep audiences hooked.
We're looking for demos that are visually stunning. This category celebrates demos that deserve to hang in the finer things club alongside Pam's most cherished watercolors.
Some demo collections are more organized than Dwight's filing system and more impressive than Michael's trophy case. Show us your most comprehensive and well-curated demo showcase.
We want to see Storylane used in ways that would make even Ryan's wild business ideas look conventional. This category rewards the rule-breakers who found ways to use Storylane that even we didn't know were possible.
Let’s face it - a lot goes into creating killer demos.
Yet, they don’t always get the recognition they deserve.
If you’re lucky, your demo will probably get a shoutout on the team Slack.
Award Categories
NOMINATION FORM
Your nomination is successful. May the demo odds be in your favor!
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A grand finale, worthy of your grandest demos

Come find out which demos made the cut in a no-nonsense, possibly chaotic finale hosted by your favorite office colleagues.
FAQ
Is the Demo Dundies a virtual event?
Yes! You can watch the Demo Dundies from the comfort of your pajamas.
Which demos are eligible for nomination?
Any interactive demo created on Storylane within the last year. No account yet? Start for free and maybe your demo will be the next Threat Level Midnight.
How are the winners selected?
Winners are determined by a combination of public votes and an expert panel.
How many categories can I nominate myself in?
You can nominate your demos in up to 2 categories.
Do I have to pay a fee to participate?
No, Demo Dundies is a free-to-attend event. The only fee you’ll be paying is probably having an amazing time ;)
Why can't I submit a demo built on a different platform?
We require all demos to be built on Storylane to maintain consistent judging standards. Different platforms have varying capabilities and features, making it impossible to compare demos fairly across platforms.
Grand Prize
An all-expenses-paid Italian getaway
Think wine tastings at breathtaking vineyards, traditional pasta making classes, a chance to see the marvellous Colosseum, and so much more.

Meet the expert panel

Pam Dunn
Head of Solutions, Lorica Cybersecurity
Pam Dunn
Head of Solutions, Lorica Cybersecurity
Pam is a seasoned PreSales leader and advisor with a focus on emotional intelligence, trust-building, and sales enablement. With decades of experience, she brings a human-centered approach to leadership, helping teams communicate with clarity and impact.
James Kaikis
Chief of Revenue and
Experience Officer, Testbox
James Kaikis
Chief of Revenue and
Experience Officer, Testbox
James is the Chief Revenue & Experience Officer at TestBox and co-founder of the PreSales Collective. With a background in solutions consulting and community building, he’s passionate about elevating the presales function and driving customer-centric growth.
Tas Bober
Founder, Scroll Lab
Tas Bober
Founder, Scroll Lab
3x B2B Digital Marketing leader, and after 15 years in-house and 400 websites under her belt, now runs a niche B2B marketing consultancy focused on helping B2B SaaS companies level up their paid ads landing page experiences.
Jeremy Goldstein
Sr. PMM, SentinelOne
Jeremy Goldstein
Sr. PMM, SentinelOne
Jeremy Goldstein leads product marketing for SentinelOne's Purple AI cybersecurity analyst. A demo nerd, he enjoys breaking down technical capabilities into narrative-driven product experiences.
Sophie Martinon
Sr. Product Marketer, Channable
Sophie Martinon
Sr. Product Marketer, Channable
With marketing background in ad networks, in-game advertising, and SaaS. Currently responsible for product positioning and go-to-market strategy at Channable, with a focus on clear storytelling and impactful demos.
I join the Demo Dundies jury with a sharp eye for customer value, positioning, and what makes a product demo not just informative, but memorable.
Madhav Bhandari
VP of Marketing, Storylane
Madhav Bhandari
VP of Marketing, Storylane
Madhav has helped startups scale to $15M+ ARR through bold, high-impact marketing across content, brand, product, and demand gen. Known for betting on standout campaigns and breaking patterns, Madhav shares behind-the-scenes lessons on LinkedIn—from wins to flops.
Pat Santora
 Sr Solutions Architect, AWS
Pat Santora
 Sr Solutions Architect, AWS
25+ years of experience building cloud solutions for enterprises and startups. He has led product launches, analytics re-architecture, and remote teams with a focus on transparency and trust. His expertise spans strategic planning, systems management, and architectural redesign, with a strong interest in GenAI, analytics, and big data.
More to be revealed soon...
Pam Dunn
Head of Solutions, Lorica Cybersecurity
More to be revealed soon...

Catch a glimpse of the previous season

Wonder Destination of your choice

One lucky winner will win a grand prize of a fully paid trip to whichever of the
Seven Wonders of the World
they choose — time to tick it off your bucket list, courtesy of Demo Dundies!

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