Best Supademo Alternatives To Consider in 2024

Navya M
Content Marketer
min read
September 27, 2024

Supademo has been a popular tool for creating interactive product tutorials and demos.

We recently used the tool ourselves to better understand its strengths and limitations.

So whether you're looking to switch from Supademo or you're in the market for your first demo creation tool, we've got you covered. 

We’ve analyzed competitors, combed through G2, TrustRadius, and Capterra reviews, and interviewed real customers and peers across LinkedIn and Slack communities.

Continue reading to get a detailed breakdown of the top alternatives and some other tools we shortlisted.

Top Supademo Competitors: At a Glance

Tool Best for Demo capabilities Price
Storylane Overall Supademo alternative Screenshot, video, and HTML demos Free plan available, paid plans start at $500/year for screenshot capture, $6000/year for HTML capture
Arcade Screenshot-based demos and video walkthroughs Screenshot and video demos Paid plans start at $384/year
Tourial Creating interactive, branched product tours Screenshot and HTML demos Paid plans start at $16,000/year
UserGuiding User onboarding and product adoption Interactive walkthroughs, tooltips, and surveys Paid plans start at $1068/year
Tango Step-by-step guide creation and internal training Workflow capture and documentation Paid plans start at $240/year
Iorad Multi-format tutorial creation Screen recording and multi-format tutorial generation Paid plans start at $2400/year
Guidde AI-powered video demos AI-assisted video walkthroughs and guides Paid plans start at $192/year

Top Supademo Alternatives in 2024: An In-depth comparison

1. Storylane

Take a tour of product

Best for: Overall Supademo alternative

Demo capabilities: Screenshot, video, and HTML demos

Storylane stands out as a versatile and easy-to-use demo automation platform, offering a cost-effective alternative to Supademo with additional features and capabilities.

Pros: 

  • HTML demos: Don’t limit yourself to screenshot demos. Start free and download our Chrome extension; use HTML capture, edit, hide, blur, bulk customize, or remove any element in your demos 
  • Buyer reveal feature: Embed demos on your website, email, blogs, or landing pages and get firmographic data on anonymous demo viewers
  • DemoHubs: Create personalized landing pages to share multiple demos, surpassing the limited features of Supademo’s collections
  • Detailed analytics: Gain in-depth analytics on demo performance, including completion rates, engagement metrics, and user behavior data
  • Offline demos: Download and present demos without internet connectivity, perfect for remote locations or large venues
  • Extensive integrations: Connects with 30+ tools, including HubSpot, Salesforce, and Marketo, over Supademo's limited tech stack

Cons:

  • No unlimited user seats as of now
  • Storylane currently doesn’t segment demo viewers by device 

Pricing:

Generous free plan available with paid plans starting at 

  • $500/year for screenshot capture 
  • $6000/year for HTML capture.

2. Arcade

Arcade for screenshot demos

Best for: Screenshot-based demos and video walkthroughs

Demo capabilities: Screenshot and video demos

Arcade is a Loom-like tool that captures screen, webcam, and audio to create interactive product demos and video walkthroughs. It offers a similar core functionality to Supademo but with some distinct advantages.

Pros:

  • Easy to get started: Download the Chrome extension to record screen activity, webcam, or both, making it more versatile over solely screenshot-based demos
  • Multimedia content: Allows adding audio, video, and images to demos, enhancing engagement
  • Get user feedback: Integrate demos into changelogs or emails to notify users of new features and track engagement metrics 
  • Share and embed: Embed and choose for the demo to be interactive or have it on autoplay as a GIF, without any input from the viewer
  • Advanced editing: Add new chapters, customize hotspots, pan and zoom, and generate AI voiceovers

Cons:

  • Sharing settings are limited to team folders with no controlled access
  • Less sales-focused integrations
  • Features such as in-demo comments are restricted to higher plans
  • Basic demo performance data compared to some alternatives

Pricing: 

Paid plans start at $384/year

Also read: Top Arcade Alternatives in 2024

3. Tourial

Tourial for product tours

Best for: Creating interactive, branched product tours

Demo capabilities: Screenshot and HTML demos

Tourial offers a demo center, similar to Supademo’s collection feature, but with better options, such as choose-your-own-adventure-style tours and extensive integrations to support buyer education. 

Pros:

  • Demo Centers: Set up and share custom Demo Centers, allowing visitors to choose a demo experience based on persona and use case, replacing Supademo’s multi-demo showcase
  • Product onboarding: Use it for workflow capture and improve product or tool adoption 
  • Branching scenarios: Create interactive, non-linear demos that adapt to user choices
  • Detailed analytics: Provides in-depth data on user interactions, traffic sources, form conversions, and paths through demos
  • Team workspaces: Create workspaces with role-based access to collaborate on demos as a team
  • Template library: Offers a range of templates to quickly start demo creation, a feature not available in Supademo

Cons:

  • Higher learning curve and entry barrier 
  • Users feel there’s scope to improve mobile experience
  • Not easy to showcase drag-and-drop functionality
  • Minor bugs interrupt product workflow capture 

Pricing:

Paid plans start at $16,000/year

Also read: Top Tourial alternatives for 2024

4. UserGuiding

Userguiding for product adoption

Best for: User onboarding and product adoption

Demo capabilities: Interactive walkthroughs, tooltips, and surveys

UserGuiding offers a no-code platform for creating interactive user onboarding experiences, making it a strong alternative to Supademo for companies focusing on improving product adoption and user engagement.

Pros:

  • No code builder: Record walkthroughs using their Chrome extension and create onboarding flows, tooltips, and hotspots without any coding knowledge
  • Segmentation and targeting: Deliver personalized guidance to different user segments based on their attributes or behaviors
  • Multi-language support: Create guides in multiple languages to cater to a global audience
  • Analytics dashboard: Track user engagement and completion rates for onboarding flows and guides
  • Integration ecosystem: Connects with popular tools like Segment, Intercom, and Google Analytics for a seamless workflow
  • Resource center: Create a self-serve help center within your product for users to access guides and tutorials

Cons:

  • Primarily focused on user onboarding rather than general-purpose product demos
  • May require more setup time for complex onboarding flows
  • Scope to improve role management options
  • Some users report occasional glitches with the Chrome extension

Pricing:

Paid plans start at $1068/year 

5. Tango

Tango for internal training

Best for: Step-by-step guide creation and internal training

Demo capabilities: Workflow capture and documentation

Tango specializes in automatically capturing workflows and turning them into step-by-step guides, replacing Supademo for internal training and documentation needs.

Pros:

  • Automatic workflow capture: Use the Chrome extension to create step-by-step guides as you perform tasks, reducing documentation time
  • Customize walkthrough: Use the editor to add context, update descriptions, and brand your guides
  • Measure adoption metrics: Break down the number of views and time, collect feedback, and see drop-off rates
  • Customizable outputs: Generate guides in various formats including PDFs, images, and embeddable widgets
  • Internal knowledge base: Create a centralized repository for all your guides and tutorials

Cons:

  • Less focused on demo automation compared to Supademo
  • No option to add new screens to a guide once it’s completed
  • Limited interactive elements in the final guides
  • May not be suitable for complex product demonstrations

Pricing:

Paid plans start at $240/year

6. Iorad

Iorad for multi format tutorial creation

Best for: Multi-format tutorial creation

Demo capabilities: Screen recording and multi-format tutorial generation

Iorad stands out for its ability to create tutorials in multiple formats from a single recording, offering a unique alternative to Supademo for tutorial creation.

Pros vs Supademo:

  • Multiple output formats: Create step-by-step guides, videos, slide decks, and clickable demos from a single recording
  • Content repository: Host all your help center content in one location and embed it anywhere
  • Watcher experience: Offers mobile access, quick translation, and PDF export for end-users
  • Automatic step detection: Automatically breaks down your recording into individual steps
  • Extensive integrations: HubSpot, ClickUp, Slack, Salesforce, Zendesk- a diverse tech stack over Supademo

Cons:

  • Users have reported lags while recording tutorials
  • No option to delete individual steps or recover deleted tutorials
  • Higher entry barrier for business use compared to Supademo

Pricing:

One of the most expensive tools on the list, with paid plans starting at $2400/year 

7. Guidde

Guidde as a Supademo alternative

Best for: AI-powered video demos

Demo capabilities: AI-assisted video walkthroughs and guides

Guidde uses AI to create product demos and tutorials, offering a modern alternative to Supademo's product walkthroughs. 

Pros:

  • AI demo co-pilot: Use AI and prompts to assemble demo steps, choose themes, and opt for multiple languages
  • Customer onboarding: Create guides for product onboarding and new updates
  • Automatic documentation: Generates written documentation alongside video tutorials
  • Code snippet extraction: Automatically extracts and formats code snippets from recordings
  • Analytics: View metrics such as video engagement, top videos, average watch time, and total views

Cons:

  • Demos are not mobile-optimized
  • May require more technical know-how to utilize AI features fully
  • Users have reported slight lags with recordings

Pricing:

Paid plans start at $192/year

Final Verdict: Which is the best Supademo alternative?

Ultimately, the best Supademo alternative depends on your specific needs, budget, and use case. Here’s a wrap-up of our top recommendations:

1. Storylane - Best overall Supademo alternative for interactive demos

2. Arcade - Ideal for screenshot-based interactive demos and video walkthroughs

3. Tourial - Perfect for creating choose-your-own-adventure style product tours

Curious how Storylane can elevate your demo creation? Start free or book a demo to know more!

"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT
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"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT

"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."

—CHRIS LANCASTER, SUPPLY CHAIN PROJECT

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