How Tabular successfully achieved 15% conversion rate!
Learn how Shawn Gordon, Sr. Developer Advocate at Tabular, successfully created a demo that resulted in 15% conversion rate.
Why did this demo work?
We enjoy taking apart and better understanding interactive demos. So, without wasting any more time, let's begin and delve into the details.
📌 Imagine the demo as your ultimate teaser and training tool, tailor-made for your audience.
Think of it as a sneak peek into the software's coolest features. Shawn is using this interactive demo to grab people's attention, spark their interest in the product, and give them a crash course on how it all works.
📌 Cut to the chase – focus on the essentials.
Shawn knows that time is short, especially in our fast-paced world. So instead of getting bogged down in every nitty-gritty detail, he zeroes in on what matters most – addressing common needs quickly and efficiently.
📌 Encourage interactive approach across different teams.
While the demo's making decent engagement, Shawn's noticed the sales team integrating it into their calls. Plus, he's exploring the idea of weaving demos into documents and the initial welcome emails.
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