How To Create UTM Codes in Google Analytics
Here's a short step-by-step tutorial on how to create UTM codes in Google Analytics:
- Search for "utm builder" on Google and select GA Dev Tools (or directly go the Campaign URL Builder)
- Turn the toggle ON for GA4
- In the Website URL field, enter the landing page URL where you want to send your traffic.
- In the Campaign Source field, enter the source of your traffic (e.g., newsletter, social media, email).
- In the Campaign Medium field, enter the medium of your traffic (e.g., email, banner ad, CPC).
- In the Campaign Name field, enter the name of your campaign (e.g, summer sale, Q4 promotion).
- The Generated URL field will display your URL with UTM codes.
- Copy the generated URL and use it in your marketing campaign.
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