How to Find Competitors Keywords in Semrush

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Here's how to do it:

Navigate to the Domain Overview Tool
In the dashboard, enter your competitor’s domain (e.g., example.com) into the search bar.
Look for the “Organic Research” section.
This will show you detailed information about the domain’s organic keywords.
You can also go back and click on "Paid Search Traffic" to explore more.
By following these steps, you can effectively discover and analyze your competitors’ keywords using SEMrush.