How to Personalise Demos for Different Buying Stages
Understanding the unique needs of prospects at each stage of their buying journey is crucial.
By tailoring your demos to address their specific pain points, you can significantly increase your chances of closing the deal.
In this episode of GTM On-The-Go, Max LÜPERTZ, Presales Coach @ PRESALES ROCKS, shares valuable insights on tailoring your approach to customer needs. Learn how understanding their search terms and past attempts to solve a problem can help you customize your approach. Discover effective ways to create urgency and outline solution options without hard selling.
Max also discusses managing expectations, demo automation, and leveraging customer champions.
Don't forget to tune in!
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"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT