How to Weave Storytelling in Demos
Your prospects do not care about the beginning of your demo. They don't want to see the login screen or hear about the setup.
So, how can you get them interested?
The answer lies in storytelling.
Weaving a narrative around your prospect’s biggest challenges spikes their attention and makes the demo engaging.
In this episode of GTM On-The-Go, Madhav Bhandari, Head of Marketing at Storylane, sat down with Andrew Hatfield, Founder & CEO of Deepstar Strategic, to decode the impact of storytelling in demos.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT