Insights

How to Convert Created Demand?

min read

Your created demands won't convert if you don't do the following:

- Use Qualified Held Meetings as a metric to assess leads beyond just initial interest.
- Use interactive demos to boost your re-engagement efforts.
- Focus on problem-solving, rather than pushing for immediate lead capture.

In our latest GTM On-The-Go episode with Tara Robertson, Head of Demand Generation at Chili Piper, we uncovered a plethora of insights ranging from target audience alignment to conversion optimization through user experience.

"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT
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"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."
—CHRIS LANCASTER, SUPPLY CHAIN PROJECT

"Previously, there was scope for error and we’ve gone from a process that could be time consuming and painful to a process that’s super quick."

—CHRIS LANCASTER, SUPPLY CHAIN PROJECT

Stay ahead of the sandbox curve with a superior demo environment
Try Storylane
Stay ahead of the sandbox curve with a superior demo environment
Get the Storylane Advantage
Learn more about how Thrillark Procured over a 60% Increase in
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Learn more about how Thrillark Procured over a 60% Increase in
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Capture more leads and close more deals with interactive demos.
Take a tour

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